At this year's Russian furniture tradeshow “I Saloni WorldWide” in Moscow, SELVA has impressed the public involved in the industry for the fifth time now with an extremely effective presentation on its Philipp Selva Home product line. “We are very pleased about the thoroughly positive feedback on our tradeshow stand,” explained Philipp Selva, president and CEO of SELVA. “The bedroom that was set up with the Collection Vendôme and the two green Bergère chairs precisely matched the taste of the visitors.”
The 50 sq. m. (538 sq. ft.) tradeshow stand was staged in a stylistically confident manner: the parquet floor and walls were kept in elegant, harmonious tones, forming the perfect backdrop for the exclusively selected products. The contemporary interpretation of classic forms was well received, and the newly presented high-gloss finishes of the “Édition Privilège” was further proof of the artisan skill and designer competence of the furniture manufacturer from Bolzano.
The fact that Italian craftsmanship is in great demand is shown by the great response for the Russian furniture tradeshow “I Saloni WorldWide”. With record participation of around 380 exhibitors, it was a complete success. For the eighth time now, the tradeshow thus presented itself as a showcase of top Italian products for furnishing and decorating, and over the course of the four days of the tradeshow, it put some 41,669 visitors under its spell.